Titan Tennis App
Titan Tennis App
Titan Tennis App
Delivering an iOS app for the brand new Titan Ball Machine
The Titan Tennis Ball Machine is founded and owned by Spinshot sports, a global technology company specialising in developing innovative ball machines for Tennis and Pickleball.
The Titan Tennis Ball Machine is founded and owned by Spinshot sports, a global technology company specialising in developing innovative ball machines for Tennis and Pickleball.
The Titan Tennis Ball Machine is founded and owned by Spinshot sports, a global technology company specialising in developing innovative ball machines for Tennis and Pickleball.
Client
Spinshot Sports
Services
Product Strategy UX Design Visual & Interaction Design QA
Industries
Sports Technology
Date
April 2023
Spinshot Sports approached me with a brand new tennis ball machine in the works. Their intention was to disrupt the ball machine industry with a truly adaptive ball machine to accompany players from beginners to professional tour players in their practise drills without always having to rely on a human on the other side of the net. The first role out is specifically for iOS. With a brand new ball machine capable of distributing tennis balls with an array of trajectories, direction, and speeds, they wanted to really drive value in the machine being connected. The application needed to not only be engaging and seamless to use in comparison to it's competitors, it needed to be able to provide it's users community.
Spinshot Sports approached me with a brand new tennis ball machine in the works. Their intention was to disrupt the ball machine industry with a truly adaptive ball machine to accompany players from beginners to professional tour players in their practise drills without always having to rely on a human on the other side of the net. The first role out is specifically for iOS. With a brand new ball machine capable of distributing tennis balls with an array of trajectories, direction, and speeds, they wanted to really drive value in the machine being connected. The application needed to not only be engaging and seamless to use in comparison to it's competitors, it needed to be able to provide it's users community.
Spinshot Sports approached me with a brand new tennis ball machine in the works. Their intention was to disrupt the ball machine industry with a truly adaptive ball machine to accompany players from beginners to professional tour players in their practise drills without always having to rely on a human on the other side of the net. The first role out is specifically for iOS. With a brand new ball machine capable of distributing tennis balls with an array of trajectories, direction, and speeds, they wanted to really drive value in the machine being connected. The application needed to not only be engaging and seamless to use in comparison to it's competitors, it needed to be able to provide it's users community.
We approached users via three means: Observed User Testing, User Interviews, and User Surveys (which were based on Spinshot ball machine feedback forms). Using the qualitative data retained from the Observed Testing and User Interviews, we discovered that the ability to truly customise drills with every ball was celebrated as the most valuable feature. 16 out of the 20 participants commented on making sure the application contained some sort of user guide. 72% of the user survey feedback from Spinshot Ball machines suggest the application control could be improved, pointing towards the glaringly obvious need to create an application that truly accompanies the machine.
We approached users via three means: Observed User Testing, User Interviews, and User Surveys (which were based on Spinshot ball machine feedback forms). Using the qualitative data retained from the Observed Testing and User Interviews, we discovered that the ability to truly customise drills with every ball was celebrated as the most valuable feature. 16 out of the 20 participants commented on making sure the application contained some sort of user guide. 72% of the user survey feedback from Spinshot Ball machines suggest the application control could be improved, pointing towards the glaringly obvious need to create an application that truly accompanies the machine.
We approached users via three means: Observed User Testing, User Interviews, and User Surveys (which were based on Spinshot ball machine feedback forms). Using the qualitative data retained from the Observed Testing and User Interviews, we discovered that the ability to truly customise drills with every ball was celebrated as the most valuable feature. 16 out of the 20 participants commented on making sure the application contained some sort of user guide. 72% of the user survey feedback from Spinshot Ball machines suggest the application control could be improved, pointing towards the glaringly obvious need to create an application that truly accompanies the machine.
Once we had run through multiple rounds of testing and QA reporting, Spinshot delivered prototypes of the Titan machine with an app redeem link (with the app still living in Testflight) to gather feedback from tennis professionals dotted across the globe. Working with Spinshot Sports & Hachibot, we gathered all feedback and created a priority ticket list that enabled the team to work on feature requests and bugs.
Once we had run through multiple rounds of testing and QA reporting, Spinshot delivered prototypes of the Titan machine with an app redeem link (with the app still living in Testflight) to gather feedback from tennis professionals dotted across the globe. Working with Spinshot Sports & Hachibot, we gathered all feedback and created a priority ticket list that enabled the team to work on feature requests and bugs.
Once we had run through multiple rounds of testing and QA reporting, Spinshot delivered prototypes of the Titan machine with an app redeem link (with the app still living in Testflight) to gather feedback from tennis professionals dotted across the globe. Working with Spinshot Sports & Hachibot, we gathered all feedback and created a priority ticket list that enabled the team to work on feature requests and bugs.
Harnessing empathy and data. Crafting human-centered experiences. Driving impactful results, together.
Crafted with 💜 by Elliot Rylands