GCTV
The Global Champions Tour is one of the most prestigious equestrian series in the world. GCTV is its streaming platform, think equestrian Netflix, built for fans, gamblers, and followers of the sport worldwide.
The platform had a fundamental problem: it wasn't built for how equestrian sport actually works. Multiple races happen simultaneously. The app had no way to show this. Users were missing events, losing context, and churning. On top of this, the sign-up flow was broken, in-app purchases were non-compliant with Apple guidelines, the video player was outdated, and search was barely functional.
What I Built
Complexities
The Outcome
Reflection
Based in London, I specialize in capturing authentic moments and turning them into visual stories. My work has been featured in GQ Magazine, and I’ve collaborated with clients ranging from families to global brands.
Based in London, I specialize in capturing authentic moments and turning them into visual stories. My work has been featured in GQ Magazine, and I’ve collaborated with clients ranging from families to global brands.
Based in London, I specialize in capturing authentic moments and turning them into visual stories. My work has been featured in GQ Magazine, and I’ve collaborated with clients ranging from families to global brands.
