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Global Champions Television

GCTV

Global Champions Television

GCTV

Global Champions Television

GCTV

Deliverables

Design strategy Design systems Concept development 3D design and animation Motion design Interactive design Experience design

Project Team

"Such great work" -Somebody

Overview

The Adapt BB, Nike’s first product using the Adapt technology platform, is a self-lacing shoe built for basketball. Ideating and creating a visual story for this new and novel ecosystem, including key moments like pre-login and shoe pairing drove the project..

The Adapt BB, Nike’s first product using the Adapt technology platform, is a self-lacing shoe built for basketball. Ideating and creating a visual story for this new and novel ecosystem, including key moments like pre-login and shoe pairing drove the project..

The Adapt BB, Nike’s first product using the Adapt technology platform, is a self-lacing shoe built for basketball. Ideating and creating a visual story for this new and novel ecosystem, including key moments like pre-login and shoe pairing drove the project..

The Brief

The Problem

Research Synthesis

The Solution

Wireframes

Final Design

Reflection